CASE STUDY - International Sales
(Skills: Sales management. Result: revenue generation)

One of Pauline Gan's most successful achievements was in International sales. She brings over 10 years of international sales, business development, marketing, and project management experience. She worked at SCM Microsystems Inc. with worldwide branches and customers, where her multimedia products created over $20 million in revenues.

Challenge
The company’s objective was to develop a new product line in USB flash readers for the multimedia industry.

Results

Pauline Gan was responsible for managing computer peripheral products from NPI (New Product Introduction) concept to market implementation worldwide. She consolidated the entire operations in Asia and implemented production in conformance with ISO 9002 best practices.


Project Example
: Zio USB Flash Memory Reader

Figure 6. Conception to market implementation

Pauline’s success was based on well-defined engineering requirements and sales forecasts for 3 million units USB flash memory readers for OEM clients globally. She enhanced sales productivity by 600%. Her major OEM accounts included Sony, Kodak, Olympus, Panasonic, and Siemens.

 

Figure 7. Examples of customers and products

Pauline led a worldwide team with cross-functional project development in 6 global sites. She achieved management’s financial goals with limited resources of $1 million budget. She performed successfully and generated a gross profit margin that was 25% over the forecasted amount. She also coordinated projects worldwide on schedule and saved the company over $10m in manufacturing costs.



Figure 8. Marketing and Engineering Responsibilities


SOFT SKILLS
Pauline is quality and here are examples of her soft skills.

1. Problem solver. Able to analyze and trouble shoot situation with a recommended solution.

2. Analytical.
Draw conclusions and make recommendations. Attention to detail.

3. Communication and interpersonal skills. One to one and at group level. Open door policy.

4. Computer literacy. Microsoft office suite. Technology - evaluation and recommendation of new hi-tech enhancements to improve functionality.

5. Leadership. Ability to take responsibility and ownership.

6. Team player. Team spirit to inspire group members. Enjoy motivating staff to increase efficiency and get the job well done. Satisfaction in assisting others. Give & take.

7. Organization skills. Prioritizing workload, independent with minimum supervision, self-starter. Efficiency, smart worker. Working to tight deadlines. “Strategic Thinker”, decisive, competitive, aggressive. (E.g. Sports - helicopter skiing)

8. Multitasking. Dealing with rapidly priorities in response to changing clients' needs and able to work under pressure in fast pace environment.

9. Motivated, enthusiastic, and energetic. Sports - high degree of stamina, focus, productive. Marathon runner, multidimensional learner, fast learner, positive attitude. Commitment, determination; goal, result/profit orientated; initiative and innovative.

10. Challenges. Willingness to accept new challenges and learns continuously. Passion for work and technology.

11. Professional. Mature judgment, businesslike behavior. Easy going manner.

12. Training - One to One & group. Willingness to teach and share with others to achieve their goals, patience. Hands-on approach.

13. Languages. Global outlook in commercial and cultural awareness. 8 languages (French, German, and Chinese) liaise with overseas clients & enhance customer relationship. Ability to work in multi-cultural environment and develop new business opportunities.

14. Flexible. Open minded, mobile, and willing to travel. Adaptable, lived in 8 different countries.

15. Profit margin and cost conscious. Continuously focus on margin generation and cost savings.

 

PERSONALITY
1. Socially a good mixer, able to mix well at all levels

2. Pleasant manner, balance character

3. People person - team player, warm & friendly

4. Sportive - adventurous outdoor sports; helicopter-skiing, flying

5. High personal projection, ambition, goal orientated

6. Natural networker, nicknamed “Networking Queen”

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